Sample data
One price change. Everything it touches.
Turn a rain jacket from $99.99 to $108.11 and watch what moves with it.
Sample data · a fictional outdoor-gear store
Price now: $99.99Price after the change: $108.11
Floor $48.30Ceiling $119.99
Sells a day
Jackets sold a day now: 10.0Jackets sold a day after the change: 9.0
Earns on each
Margin on each jacket now: $57.99Margin on each jacket after the change: $66.11
Profit a day
Profit a day now: $579.90Profit a day after the change: $596.36
Restock plan
Restock plan now: As plannedRestock plan after the change: Demand −10 %
Likely between $2.65 and $30.59 more a day. In 86 of 100 simulated outcomes, it earns more.
share of posterior draws where profit rises
Expected: about 10 % fewer sales. Loses money past 12.3 %.
break-even demand drop
Open the demand shift in the Restock plan
9.0 a day instead of 10.0: the plan sees the jacket at −10 % demand.
Floor $48.30: the $42.00 invoice cost plus 15 %.
Ceiling $119.99: 20 % up, earned by 34 weeks of sales at 4 prices.
elasticity −1.32 · measured on this jacket
Up $8.12. About one fewer sold a day.
Sample data
Price now: $99.99Price after the change: $108.11
Floor $48.30Ceiling $119.99
Sells a day
Jackets sold a day now: 10.0Jackets sold a day after the change: 9.0
Earns on each
Margin on each jacket now: $57.99Margin on each jacket after the change: $66.11
Profit a day
Profit a day now: $579.90Profit a day after the change: $596.36
Restock plan
Restock plan now: As plannedRestock plan after the change: Demand −10 %
Likely between $2.65 and $30.59 more a day. In 86 of 100 simulated outcomes, it earns more.
share of posterior draws where profit rises
Expected: about 10 % fewer sales. Loses money past 12.3 %.
break-even demand drop
Open the demand shift in the Restock plan
9.0 a day instead of 10.0: the plan sees the jacket at −10 % demand.
Floor $48.30: the $42.00 invoice cost plus 15 %.
Ceiling $119.99: 20 % up, earned by 34 weeks of sales at 4 prices.
elasticity −1.32 · measured on this jacket
$16.46 more profit, every day.
Sample data
Price now: $99.99Price after the change: $108.11
Floor $48.30Ceiling $119.99
Sells a day
Jackets sold a day now: 10.0Jackets sold a day after the change: 9.0
Earns on each
Margin on each jacket now: $57.99Margin on each jacket after the change: $66.11
Profit a day
Profit a day now: $579.90Profit a day after the change: $596.36
Restock plan
Restock plan now: As plannedRestock plan after the change: Demand −10 %
Likely between $2.65 and $30.59 more a day. In 86 of 100 simulated outcomes, it earns more.
share of posterior draws where profit rises
Expected: about 10 % fewer sales. Loses money past 12.3 %.
break-even demand drop
Open the demand shift in the Restock plan
9.0 a day instead of 10.0: the plan sees the jacket at −10 % demand.
Floor $48.30: the $42.00 invoice cost plus 15 %.
Ceiling $119.99: 20 % up, earned by 34 weeks of sales at 4 prices.
elasticity −1.32 · measured on this jacket
Sales could fall 12.3 % before it lost money.
Sample data
Price now: $99.99Price after the change: $108.11
Floor $48.30Ceiling $119.99
Sells a day
Jackets sold a day now: 10.0Jackets sold a day after the change: 9.0
Earns on each
Margin on each jacket now: $57.99Margin on each jacket after the change: $66.11
Profit a day
Profit a day now: $579.90Profit a day after the change: $596.36
Restock plan
Restock plan now: As plannedRestock plan after the change: Demand −10 %
Likely between $2.65 and $30.59 more a day. In 86 of 100 simulated outcomes, it earns more.
share of posterior draws where profit rises
Expected: about 10 % fewer sales. Loses money past 12.3 %.
break-even demand drop
Open the demand shift in the Restock plan
9.0 a day instead of 10.0: the plan sees the jacket at −10 % demand.
Floor $48.30: the $42.00 invoice cost plus 15 %.
Ceiling $119.99: 20 % up, earned by 34 weeks of sales at 4 prices.
elasticity −1.32 · measured on this jacket
The stock plan hears it too.
Sample data
Price now: $99.99Price after the change: $108.11
Floor $48.30Ceiling $119.99
Sells a day
Jackets sold a day now: 10.0Jackets sold a day after the change: 9.0
Earns on each
Margin on each jacket now: $57.99Margin on each jacket after the change: $66.11
Profit a day
Profit a day now: $579.90Profit a day after the change: $596.36
Restock plan
Restock plan now: As plannedRestock plan after the change: Demand −10 %
Likely between $2.65 and $30.59 more a day. In 86 of 100 simulated outcomes, it earns more.
share of posterior draws where profit rises
Expected: about 10 % fewer sales. Loses money past 12.3 %.
break-even demand drop
Open the demand shift in the Restock plan
9.0 a day instead of 10.0: the plan sees the jacket at −10 % demand.
Floor $48.30: the $42.00 invoice cost plus 15 %.
Ceiling $119.99: 20 % up, earned by 34 weeks of sales at 4 prices.
elasticity −1.32 · measured on this jacket
It turns only as far as the evidence.
Summit Loom’s invoice went from $39.55 to $42.00. The floor rose with it.
Sample data
Price now: $99.99Price after the change: $108.11
Floor $48.30Ceiling $119.99
Sells a day
Jackets sold a day now: 10.0Jackets sold a day after the change: 9.0
Earns on each
Margin on each jacket now: $57.99Margin on each jacket after the change: $66.11
Profit a day
Profit a day now: $579.90Profit a day after the change: $596.36
Restock plan
Restock plan now: As plannedRestock plan after the change: Demand −10 %
Likely between $2.65 and $30.59 more a day. In 86 of 100 simulated outcomes, it earns more.
share of posterior draws where profit rises
Expected: about 10 % fewer sales. Loses money past 12.3 %.
break-even demand drop
Open the demand shift in the Restock plan
9.0 a day instead of 10.0: the plan sees the jacket at −10 % demand.
Floor $48.30: the $42.00 invoice cost plus 15 %.
Ceiling $119.99: 20 % up, earned by 34 weeks of sales at 4 prices.
elasticity −1.32 · measured on this jacket
Sold at one price. So no dial.
Every sale of the headlamp was at $31.99. Nobody knows how buyers would react to another price, so Zerqano won’t move it.
Sample data
$31.99
Beacon Trail Headlamp, 450 lumen
- Sold31 orders in 8 weeks
- Prices it sold at1
- How buyers reactNot measuredelasticity · a store-wide guess, not this headlamp’s
- That guess says$33.22Blocked: not applied
Needs sales at two price levels — run a price experiment
All of it, on the Selling prices screen.
REAL SCREEN · SAMPLE DATA
Free for up to 150 SKUs
14 days of full access · No card required
Sample data · a fictional outdoor-gear store · not a customer’s results
What the Selling prices screen does
- Open a product in Selling prices.
- Read the recommended price, its expected effect and the evidence level.
- Decide whether to use it, with the reason in view.
- Check margin and products below your margin floor in Analysis.
Questions
Does pricing intelligence only mean price optimization?
No. It also shows each recommendation's expected demand, revenue and margin, how much to trust it, and the reason.
Does Zerqano collect competitor prices for me?
No. Pricing uses your product costs and the competitor prices you provide. It does not look them up.
What if there is little sales history?
The recommendation is marked weak and rests mostly on your cost and margin. With more sales at different prices, it can estimate how demand responds.